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[Solved] How to Install Facebook Pixel on Blogger?

Install Facebook Pixel on Blogger

Facebook pixel is an analytics/tracking tool (similar to Google Analytics) that can be created using the Facebook Ads Manager to use on a website/blog. Facebook pixel helps to track visitors of a website & their activities efficiently. It gives the analytics report to understand better the parameters like daily traffic, traffic source, and time spent on the website, etc. Most importantly, with Facebook pixel bloggers can create a custom audience, lookalike audience, and retarget the visitors (from past 180 days) using Facebook ads. How to Install Facebook Pixel on Blogger For platforms like WordPress, Wix, Shopify, which are used by … Read more

How to Create Lead Generation Campaign on Facebook? [A Beginner’s Guide]

How to Create Lead Generation Campaign on Facebook? [A Beginner's Guide]

Get me leads, leads, quality leads!!! Ensure we have 400 new leads this week. Use whatever channel you want. Here is your target for this month: Increase the top of the funnel leads by 30% by any means. Are you quite familiar with the above lines? Your answer is going to be ‘YES’, if you are working for an agency, or as a budding freelancer providing digital marketing services. And I guess your reaction was: Facebook advertisement is a beast when it comes to lead generation, and is one of the most used types of an ad campaign on Facebook. … Read more

All-Time Beginner’s Guide for Optimizing Facebook Ads

Optimizing Facebook Ads

You read some blog posts, watched a few videos on YouTube, & learned how to launch a paid campaign using Facebook ads manager. That is amazing. You are excited after seeing your campaign got approved from Facebook. Brilliant!! Let me assume that your campaign goal was to generate leads, using Facebook lead ad form.  After a few days, you now have generated quite a good number of leads from your campaign. Congratulations 🙂 You now know how to generate leads from Facebook. But what next? What if the cost per lead (CPL) is high & not as you expected it … Read more

18 Lesser Known Tricks & Hacks to Use in Facebook Ads

This is a must-read blog post for Facebook adTricks & Hacks to Use in Facebook Ads

Facebook ads are one of the most used paid ads platforms by businesses around the world. It helps you to build brand awareness, get leads, traffic to your blog/website & even sell your products by showing ads to people who matter most to your business. Facebook ads look very easy to get started & launch the campaign. All you need is an ads account & a little budget to get started. However, the real challenge is how well you optimize the ads to get the results you desire. Facebook ad’s performance largely depends on the audience you target, image (creative) … Read more

Install Facebook Pixel on WordPress in 8 Easy Steps

How to Install Facebook Pixel on WordPress

Facebook pixel is an analytics/tracking tool (similar to Google Analytics) that can be created using the Facebook Ads Manager to use on a website/blog. Facebook pixel helps to track visitors of a website & their activities efficiently. It gives analytics report to understand better the parameters like daily traffic, traffic source, and time spent on the website, etc. Most importantly, with Facebook pixel website/blog owners can create a custom audience, lookalike audience, and retarget the visitors (from past 180 days) using Facebook ads. How to Install Facebook Pixel on a WordPress Blog/Website One can install Facebook pixel on any website … Read more

The Beginner’s Guide to Facebook Audience Targeting

Understanding User Targeting in FB Ads

There are millions of active users, who use Facebook at least once a day. From this large number of users, you need to choose the right people to target your ads. And targeting to right people plays an important role in Facebook ads. The performance of your ad largely depends on, whom you choose as the target audience. In this blog post, I have tried to explain in detail about Facebook Audience Targeting to help you choose the right audience for your next ad on Facebook. Let me consider Facebook users, and your customers, as two separate groups. Since there … Read more